corresp
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William J. Jody Billiard
Vice President, Controller and
Chief Accounting Officer |
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Via EDGAR (Correspondence)
July 9, 2010
Mr. John Reynolds
Assistant Director
Division of Corporation Finance
United States Securities and
Exchange Commission
100 F Street, N.E.
Washington, DC 20549
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Re:
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Coca-Cola Bottling Co. Consolidated
Form 10-K for Fiscal Year Ended January 3, 2010
Filed March 18, 2010
File No. 000-09286 |
Dear Mr. Reynolds:
This letter is submitted in response to the comments of the Staff of the Division of Corporation
Finance of the Securities and Exchange Commission (the Commission) on the annual report on Form
10-K of Coca-Cola Bottling Co. Consolidated for the year ended January 3, 2010, as set forth in
your letter dated July 6, 2010.
Pursuant to my telephone conversation with Erin Wilson on July 7, 2010, we respectfully request an
extension of time to respond to the Commissions comments until August 6, 2010. We are requesting
this extension because certain individuals necessary to the preparation of our response will be
unavailable due to previously scheduled summer travel plans.
Thank you for your consideration of our request. Please call me at 704-557-4219 if you have any
questions or require any additional information.
Very truly yours,
/s/William J. Billiard
William J. Billiard
Vice President, Controller and
Chief Accounting Officer
4115 Coca-Cola Plaza, Charlotte, North Carolina 28211