Press Releases

Coca-Cola Consolidated Introduces Cinnabon Premium Coffee Drink
     - Smooth and creamy beverage screams indulgence!

     - Cinnabon brand recognized globally for super-premium quality and taste

     - Second largest US Coke bottler to sell Cinnabon in Southeast US

CHARLOTTE, N.C., Dec. 5 /PRNewswire-FirstCall/ -- The sweet decadent taste of Cinnabon sweet rolls has been transformed into a super-premium coffee drink-and consumers in the Southeast can now enjoy the experience. Coca-Cola Consolidated (Nasdaq: COKE), the nation's second largest Coca-Cola bottler, will introduce three Cinnabon coffee drink flavors across the Southeast beginning today.

"Cinnabon is a brand that is synonymous with warm dough, sweet cinnamon and creamy frosting," said Lauren Steele, Coca-Cola Consolidated spokesman. "Most Americans are familiar with the taste and smell of a Cinnabon sweet roll. That sensory experience you get in airports is now available in three super-premium coffees, Cinnamon Vanilla Latte, Caramel Nut Latte and Espresso & Cream. Cinnabon coffee is infused with the same authentic flavors of a Cinnabon cinnamon roll--this smooth and creamy beverage screams indulgence!"

Coffee lovers will be able to enjoy Cinnabon at convenience stores, grocery stores and restaurants throughout North and South Carolina, Middle- Tennessee, southwest Virginia, southwest Alabama, west Georgia, southeast Mississippi and in parts of the Florida panhandle starting today. Cinnabon will be available in West Virginia by mid-December.

Coca-Cola Consolidated has partnered with New York-based Brain-Twist Inc. to enter the growing ready to drink coffee beverage category. Coca-Cola Consolidated is the first traditional soft drink bottler to sell Cinnabon coffee.

SOURCE  Coca-Cola Bottling Co. Consolidated
    -0-                             12/05/2005
    /CONTACT: Lauren C. Steele, VP Corporate Affairs of Coca-Cola Bottling Co.
Consolidated, +1-704-557-4551; or Larry Trachtenbroit of Brain-Twist, Inc.,
+1-212-594-7990/
    /Web site:  http://www.cokeconsolidated.com/
    (COKE)

CO:  Coca-Cola Bottling Co. Consolidated; Cinnabon
ST:  North Carolina
IN:  FOD REA
SU:  PDT

DL-WB
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2759 12/05/2005 09:35 EST http://www.prnewswire.com